Effectively communicating the value of your product or service is essential to your business success. Learn how to attract and retain your customer base through creative branding, channel marketing, and smart promotion.

Mistakes happen in the course of a civil lawsuit. For example, a defendant may fail to respond to a lawsuit within the required time, resulting in a "default," which terminates the rights of the defendant to dispute the allegations. Or, a plaintiff may fail to respond to a defense motion, resulting in dismissal of the lawsuit. In this class, learn how to get back on track by asking a judge to "set aside" (or undo) defaults and other mistakes in California state courts.

A civil lawsuit starts with the filing and service of a written complaint; the defendant must then file an answer or other response. These are called pleadings, and they set the stage for all that comes afterward in the lawsuit. In this class, learn how to prepare, file, serve and respond to civil case pleadings in California state court.

Many people can't afford a lawyer to handle their legal issues. This can make it difficult to protect your civil rights, including your right to be free from discrimination in employment, housing, public accommodations and education. In this class, learn about your civil rights under state and federal law, how these rights are protected, and resources available to help. Learning important fundamentals about civil rights can make your legal journey easier and more successful.

New and growing businesses must enter into a variety of contracts, with landlords, suppliers, and clients, to name a few. Learn how to read common “boilerplate” contractual language and negotiate contractual terms to your advantage.

As a business owner, you try to do things that set you apart from the competition. Usually, you do not want the competition to know your important business information, and you don't want them to profit from your creative expressions and original works. In this class, learn how to protect the information and work that gives your business an edge.

Many successful businesses develop important assets that are "intangible," including trademarks identifying your products (or services) in the flow of commerce, and patents to protect scientific inventions. Learn how to protect such assets and ensure your company's continued success.

Exporting can be a great untapped source of revenue for Los Angeles area businesses. Learn about the resources available to beginning exporters and the nuts and bolts of starting your own export business.

Earn 1.5 hours general California participatory MCLE credit